Creating your 12-month Marketing Promotional Calendar & Profit Plan
Smart business owners know that planning is the key to higher profits. In fact, if you ask many entrepreneurs what they have in the works, they’ll be able to tell you nearly every promotion and product coming up for the next 12 or even 24 months.
But creating that kind of long-term plan doesn’t come naturally for many people. You have to have not only a vision of where you want your business to go but you also have to know what you need to create (and when), be able to assign the tasks to your assistant or other team members, work in some additional promotions for complementary products, and still leave room for last minute offers.
Whew! No wonder we get so overwhelmed when it comes to planning. The “seat of your pants” business plan seems so much easier!
Unfortunately, that type of business won’t help to grow your income, so let’s get planning and make your next 12 months as easy (and profitable) as possible!
This Profit & Promotions planner includes:
- Review Last Year
- Set Your Goals
- The Big Picture: Holidays and Special Events
- Plan Your Promotions, Products and Programs
- Complementary Products to Promote
- Plan Your Marketing for the Next Six Weeks
- You Can’t Do it All: Schedule the Team
- Keep the Momentum Going with Regular Reviews