Design & Deliver Free Sessions That Get New Clients (And Avoid Attracting Time-wasters)
Do you believe in what you do? Are you passionate about helping others to achieve their goals? Are you also sick of giving away your time to those who don’t make full use of what you share?
If so, it’s an almost certain bet that you are brilliant at what you do, but not so hot at making the money you deserve from it.
Here’s what usually happens…
- You spend significant time creating and giving away free resources “to build your list”
- You spend more time than you should helping those who say they are desperate
- They disappear when it’s time to invest
Occasionally, one of these prospective clients will book and pay for a session with you, but it quickly becomes clear that they are all over the place.
- You make a suggestion; they automatically throw up objections
- You ask a question; they can’t answer it
- You set up an action plan; they disappear
And you’ve invested significant time, with nothing (or very little) to show for it.
But you did have that one client book a session, so you’re on the right track. Right? Wrong. Make no mistake…
A client who pays £500, then disappears without following through is your worst advertisement.
It’s worse than not having landed that £500 fee at all. There’s no follow-up from them; no success story to share; no glowing recommendations. In fact, they’re more likely to tell people they “paid a fortune” and you didn’t deliver.
So what does that have to do with free sessions? Haven’t we just proved that giving away your time or products for free is counter-productive?
Not at all.
In this marketing toolkit, you will discover how to use free sessions to avoid attracting the wrong client—and virtually guarantee you land the right ones.
Design & Deliver Free Sessions That Get New Clients
This marketing toolkit comes complete with a 24-page step-by-step guide covering:
Step 1: Understanding the Process
Step 2: Finding your Winning Hook
Step 3: Where to Find Your Ideal Client
Step 4: Make Email Your Friend
Step 5: Developing your Personal Marketing Formula
Step 6: Why You Should Offer Free Sessions
Plus, In-depth details of creating:
- Your Free Session “Bait”
- Creating your High-End Offer
- Your Free Session Delivery System
- Your Promotional Plan
- Your Product Line
- Your Income Projection
And also included is a handy worksheet, calendar, resources list and checklist to help you create the perfect free session that will convert into paying clients.
You’ve heard it said: “Success breeds success.” What we take that to mean is that once you have achieved a success, it is much easier to:
- Believe in yourself—and your ability to deliver
- Repeat the formula
If you give away free sessions to demanding, needy people who don’t take action, want more (without having to pay for it), don’t seem to understand the purpose of your service and who gobble up your time, you will not breed success.
In fact, the more of this type of client you attract to your free sessions, the less confident and more frustrated and miserable you’ll feel!
That is what happens when there is no structure, forethought or focus to a free session: Usually, a session given away just to show off your skills is more often than not doomed to fail.
Grab your copy of this Marketing Toolkit and attract the right clients to your free-sessions today!